Research

From Banking to Booking

A study conducted to determine how personal finances affect consumer travel and how marketers can adjust their digital advertising strategies to reach relevant audience segments.

The economy and consumer behavior

Economic factors have long been considered a significant influence on consumer behavior, including travel. When economic indicators shift and consumers adjust their travel planning accordingly, how can brands and marketers tailor their advertising strategies to the needs of their audiences and future customers?

Mapping data to travel intention

Through a study that analyzed financial topic trends, unique audience segments, and real advertising campaign data, VDX.tv sought to help advertisers in the hospitality and travel sectors understand the connection between consumer financial planning and travel intention – more specifically, hotel bookings.

View the full study to learn how personal finances can affect consumer travel planning and how VDX.tv can help your brand drive sales, increase bookings and grow market share during your next campaign.

Download the white paper

Don't worry, your data is safe with us. You can easily unsubscribe from our emails at any time by clicking on the unsubscribe link at the bottom of our emails. View our full Privacy Policy.
Thank you! Your submission has been received!
Download the white paper
Oops! Something went wrong while submitting the form.

Want to learn more? Contact us using the form below.

Don't worry, your data is safe with us. You can easily unsubscribe from our emails at any time by clicking on the unsubscribe link at the bottom of our emails. View our full Privacy Policy.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

You might also like

You might also like